Women Online

How Motherhood Is Changing Dramatically—in 11 Graphs

Tuesday, May 14, 2013

Modern motherhood has changed dramatically over the course of just a few generations. Take a look at this information The Atalntic compiled on how everything from education to marital status has changed for many American mothers. Image credit Bureau of Labor Statistics.
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Mom Blogging for Good Karma

Wednesday, May 8, 2013

Below is an excerpt of a piece Morra wrote for the Huffington Post in response to the Wall St. Journal‘s recent article on blogging conferences — or, as they refer to it as — the “mommy business trip”. In 2007, I agreed with the Wall St Journal’s take. As a longtime but hardly famous blogger, I felt [...]
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Modeling Joy

Tuesday, May 7, 2013

The following is an excerpt of a piece by Morra that appeared on The Accelerators blog on The Wall Street Journal online. When I say “working mother,” what image pops into your head? It’s probably not a joyful one. It’s probably a stressed out, barely holding it together mom on the run. Close your [...]
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We the [Online] People: What Marketers Need to Know about Civic Action Online

Thursday, May 2, 2013

The ways in which people activate around social and political issues is changing. Between the explosion of online fundraising that started with former Governor Howard Dean in 2000, to Presiden Barack Obama’s mastery of social media beginning in 2012, the last decade and half has shown how the internet can inform how political campaigns are [...]
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7 Blogger Outreach Best Practices All Inbound Marketers Should Know

Thursday, May 2, 2013

The following is an excerpt of a post by Lisa Gulasy at Kuno Creative. Check out Rachel’s suggestions best engaging with bloggers. Inbound Marketers can utilize blogger outreach to help achieve a number of objectives. Want to position your company’s CEO as an industry thought leader? Contact a mainstream media blog and offer him as an expert source [...]
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Mar

Why Lean In Makes Me Depressed

Posted by Christine Koh · Leave a Comment

By Morra Aarons-Mele I thought I’d be Lean In’s biggest cheerleader. When I watch Sheryl Sandberg on television I fall in love with her. She’s articulate, compelling, beautiful, and she’s right. Things do need to change for women at work. And things need to change for women at home. But the conversation around Lean In [...]

Mar

Happy International Women’s Day!

Posted by Kaitlyn Dowling · Leave a Comment

Last August, we were so proud to help organize Blogust, the Shot@Life blog relay during the month of August that raised $200,000 to bring vaccines to children in need. Today, on International Women’s Day, kicks off The Global Mom Relay. The Global Mom Relay allows moms and their friends to come together as part of a [...]

Mar

Inbound marketing: adding value to your marketing budget

Posted by Kaitlyn Dowling · Leave a Comment

We DVR our favorite TV shows and fastforward through commercials, we’ve learned to zone out online ads, we flip to a different tab when ads play while catching up with our favorite shows online. Outbound marketing just doesn’t sync up with the realities of how we absorb media. So what is inbound marketing and why [...]

Mar

Bringing Zen to Family Life with Minimalist Parenting

Posted by Kaitlyn Dowling · Leave a Comment

Our very own Christine Koh was quoted in this piece in the Boston Globe last week: “Nine Greater Boston notables share their child-rearing wisdom”. Christine is the co-author of Minimalist Parenting: Enjoy Modern Family Life More by Doing Less, available for pre-order now. CHRISTINE KOH Founder and editor, BostonMamas.com; coauthor, Minimalist Parenting; two daughters; lives [...]

Feb

Is Compromise a Dirty Word?

Posted by Kaitlyn Dowling · Leave a Comment

Below is an excerpt of a piece Morra wrote that appeared in Harvard Business Review. You can read the article in its entirety here. You’re successful, ambitious, and full of big plans. You’re on a quest for greatness. But could dreaming smaller help you reach your goals? My friend Whitney Johnson’s popular pieces on these pages encourage us to dream, [...]

Feb

When Tech & Social Good Collide to Change the World

Posted by Kaitlyn Dowling · Leave a Comment

Will you be attending SXSW Interactive this year? If so, be sure to stop by Austin City Hall on Sunday, March 10 for GoodxGlobal – an entire day of events focusing on technology, entrepreneurship, and social good. Women Online is proud to be a part of the team organizing GoodxGlobal, along with friends World Food Program [...]